About Crossroads Consulting

At the intersection of business and the arts, there’s a place where creativity meets clarity. That’s where Crossroads Consulting stands and where your work begins to gain the visibility and recognition it deserves.

Why Crossroads?

You’re a writer, musician, fine artist, or creative entrepreneur. You’ve poured heart, time, and soul into your craft. But making your mark isn’t just about talent. It’s about strategy. You need to choose the right words, shape the right message, and reach the right audience. That’s where we come in.

Crossroads Consulting doesn’t just hand you marketing tactics. We sit beside you, guiding your vision and helping you shape it into clear, compelling messaging that resonates. Together, we create a roadmap so your work doesn’t just get seen—it gets remembered.

Why Izolda?

I’m Izolda Trakhtenberg, founder of Crossroads Consulting. For more than 30 years, I’ve worked at the intersection of communication, creativity, and strategy. I’ve guided Fortune 500 companies, coached entrepreneurs, and worked one-on-one with artists to refine how they share their work.

• I’ve spoken and consulted across industries, from government organizations to international conferences. I’ve also performed on stages as a musician and storyteller, so I understand the creative world from the inside.
• Like you, I’ve faced the challenge of translating creativity into impact. I know what it feels like to want your message to carry, and I know how to make that happen.

What You Gain

Working with Crossroads Consulting means:

• Clarity: We’ll identify your unique story and craft messaging that sticks.
• Confidence: You’ll know how to present your work without second-guessing.
• Visibility: Your voice, your brand, and your work will reach the people who need to hear it.
• Momentum: With clear strategy, you’ll spend less time spinning your wheels and more time creating.

A Different Kind of Partnership

At Crossroads, consulting isn’t about handing you a playbook and walking away. It’s about partnership. We advise, suggest, and even draft copy when needed but always in your voice and aligned with your vision. You’ll walk away with strategies you can use immediately, plus the confidence to keep building long after our work together.

Your Next Step

If you’re ready to shape influence at the intersection of business and the arts, you’ve arrived at the right place. Let’s put your creativity on the path to lasting visibility and success.

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